See which channels actually drive listeners
"Where did that listener come from?" should not be a guess. Create tracking links to measure click-to-download attribution by source and campaign, A/B test your promotions, then double down on what works and cut what doesn't.
Trusted by 300+ brand marketing teams
See which promotions actually earn downloads
A tracking link wraps your show's URL with a source tag, so every click and download maps back to where it came from. See which channels drive listeners, prove which promotions pay off, and put your budget behind the campaigns that actually grow your audience.
Connect every download to the channel that drove it
Tag a unique link for LinkedIn, your newsletter, paid social, and your website, then watch clicks turn into downloads by source. Close the attribution gap that podcast apps leave open and name the channels actually growing your audience.
A/B test promotions and double down on what works
Run two versions of a promotion, give each its own tracking link, and compare clicks and downloads side by side. Keep the variant that wins, cut the one that doesn't, and bring a real cost-per-listener to your next budget review.
Find the campaign types that grow your audience
Group links by campaign-type to see total performance across a launch, a sponsorship, or a season push. Compare campaigns against each other to learn which marketing plays reliably bring in listeners, then repeat the ones that do.
Marketers prove which promotion pays off
CoHost helps get a clearer picture of who our show is getting in front of and if our paid campaigns are reaching desired audiences. These additional insights have built confidence in our leadership team and allowed us to continue investing in audio ads for our show.
CoHost has been an invaluable asset to us on our podcasting journey.
As a new show, being able to get insights into how we are doing is unbelievably valuable.
How B2B brands prove podcast attribution with CoHost
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