CoHost Podcast ROI Calculator

Use this free calculator to better understand your branded podcast’s return on investment (ROI).

What is your goal?

Do you advertise on podcasts or have your own podcast?

Enter the value returned For example, downloads, unique listeners, traffic, leads…. etc.
For example, downloads, unique listeners, traffic, leads…. etc.

Enter your Cost of Investment:

Built by CoHost:
A podcast analytics and insights
platform built for brands and agencies

BOOK A DEMO

Key podcast analytics to track performance and impact

AWARENESS

Podcast Downloads

The number of episode downloads you’ve received

AWARENESS

Unique Listeners

The number of individual listeners you’ve received

GROWTH

Downloads Over Time

Your podcast’s download or unique listener growth rate

LISTENER PROFILE

Audience Demographics

Details about listeners such as income, hobbies, and age

LISTENER PROFILE

B2B Analytics

Details about what companies listeners work at

ENGAGEMENT

Consumption Rate

The percentage of an episode your listeners complete on average

Built by CoHost:
Podcast analytics and audience insights solution

CoHost is a podcast analytics and insights platform built for brands and agencies.

BOOK A DEMO

Join global brands and agencies using
CoHost to measure performance

Cisco LogoContent Allies Logomindtickle Logoamdocs Logopwc LogoRally LogoExpedia LogoKhoros Logocapintel LogoHeart & Stroke LogoSick Kids LogoTD BankSick Kids LogoTD BankTD BankTD Bank
Cisco LogoContent Allies Logomindtickle Logoamdocs Logopwc LogoRally LogoExpedia LogoKhoros Logocapintel LogoHeart & Stroke LogoSick Kids LogoTD BankTD BankTD BankSick Kids LogoTD Bank
Cisco LogoContent Allies Logomindtickle Logoamdocs Logopwc LogoRally LogoExpedia LogoKhoros Logocapintel LogoHeart & Stroke LogoSick Kids LogoTD BankTD BankTD BankTD BankTD Bank